First we thought about a restaurant in Torrelodones which would have something particular, for example we thought of having an aquarium instead of normal walls to get the attention of the costumers, specially the children´s one, so they can tell their friends about us. We had also thought about offering cheap prices, then the families wouldn´t have to worry about wasting a lot of money, but the aquariums are too expensive to make this possible.
1.2 IDEA´S JUSTIFICATION:
At first we considered that the idea of aquarium walls would atract many people because it´s something quite new. Our objective was to create a haute cousin restaurant that could deal with the highlights of the cooking´s world. We finally decided to discard the idea knowing that in Torrelodones, the hospitality´s market is completely covered. And logically, right now it isn´t a good idea to start an expensive restaurant, because of the economic situation of our country. We searched for news or ideas of other restaurants to adjust quality food at affordable prices (http://www.heraldo.es/noticias/gastronomia/2013/10/01/alta_gastronomia_precios_anticrisis_madrid_exquisito_251257_1311024.html ), but we were still considering that it had to be a large investment, and we weren´t sure that it was going to atract the quantity of costumers we needed to be profitable in a future.
PUB
1.1 BUSINESS DESCRIPTION:
Another idea we had, was a pub where young people could have fun, listen to music, dance etc, without getting out of Torrelodones.
Our pub would sell beers from lots of countries, only 21 years old people would be able to get in, because in these ages people are used to consume more, so that would make a larger profit. Having diferent offers diary we wouldn´t lose costumers.
1.2 IDEAS JUSTIFICATION:
The idea seemed good, because in our village young people must go to the city if they want to go drinking and partying, that's why we considered it, but finally we discarded it because there are lots of bars even in our village and it's quite difficult to innovate.
We thought of two options, the first one with sofas, a couple of desks, a bit of music or karaoke, etc (Picture 1). The other one was a tipical irish pub which was original for Torrelodones (Picture 2).
1.1 BUSINESS DESCRIPTION:
First we thought about a restaurant in Torrelodones which would have something particular, for example we thought of having an aquarium instead of normal walls to get the attention of the costumers, specially the children´s one, so they can tell their friends about us.
We had also thought about offering cheap prices, then the families wouldn´t have to worry about wasting a lot of money, but the aquariums are too expensive to make this possible.
1.2 IDEA´S JUSTIFICATION:
At first we considered that the idea of aquarium walls would atract many people because it´s something quite new. Our objective was to create a haute cousin restaurant that could deal with the highlights of the cooking´s world. We finally decided to discard the idea knowing that in Torrelodones, the hospitality´s market is completely covered. And logically, right now it isn´t a good idea to start an expensive restaurant, because of the economic situation of our country. We searched for news or ideas of other restaurants to adjust quality food at affordable prices (http://www.heraldo.es/noticias/gastronomia/2013/10/01/alta_gastronomia_precios_anticrisis_madrid_exquisito_251257_1311024.html ), but we were still considering that it had to be a large investment, and we weren´t sure that it was going to atract the quantity of costumers we needed to be profitable in a future.
PUB
1.1 BUSINESS DESCRIPTION:
Another idea we had, was a pub where young people could have fun, listen to music, dance etc, without getting out of Torrelodones.
Our pub would sell beers from lots of countries, only 21 years old people would be able to get in, because in these ages people are used to consume more, so that would make a larger profit. Having diferent offers diary we wouldn´t lose costumers.
1.2 IDEAS JUSTIFICATION:
The idea seemed good, because in our village young people must go to the city if they want to go drinking and partying, that's why we considered it, but finally we discarded it because there are lots of bars even in our village and it's quite difficult to innovate.
We thought of two options, the first one with sofas, a couple of desks, a bit of music or karaoke, etc (Picture 1). The other one was a tipical irish pub which was original for Torrelodones (Picture 2).